Commissioned by Cartier, this production documents the transformation of Place Vendôme into a luminous stage through large-scale projection mapping. Our team filmed over two days — covering the technical rehearsals and the official unveiling — with cinema-quality cameras, gimbal traveling shots, and elevated 360° perspectives to capture the full grandeur of the square and the Cartier Panther in motion.
In addition to the main event, we produced a dedicated making-of featuring the installation work by URBAN VISION and the behind-the-scenes atmosphere of the preparation. Deliverables included complete raw rushes delivered immediately to Cartier’s in-house editing team, ensuring rapid creative turnaround.
The result is a balance of elegance and scale: images designed to resonate with Cartier’s brand identity and to live across digital and social platforms.