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As director of content for the Loro Piana Knit Design Award 2025, Tribeca Multimedia led creative and production across every video deliverable. The international competition gathers design schools worldwide to reinterpret Loro Piana’s yarns in new knitwear. The work spanned the visual storytelling framework, multi-camera direction on-site at Casa degli Artisti in Milan, and a fast-turnaround post pipeline — from portrait interviews and ASMR-style texture reels to documentary recaps and winner spotlights, all aligned with the Maison’s heritage of excellence.
